Original Vintage Movie Theater Herald
Stagecoach, 1939

Starring John Wayne

Amazing piece of historic vintage movie memorabilia from the 1939 John Ford Western Masterpiece, Stagecoach. 

Condition:  An unrestored herald with bright color and a clean overall appearance. It may have general signs of use, such as slight fold creases.

This rare piece of film history, movie theater Herald, was used in the 1930s ad 40s.

Movie heralds were small, flyer-like advertisements distributed to promote upcoming films, primarily from the silent era through the mid-20th century. They were an essential part of early movie marketing, especially before the dominance of trailers and widespread newspaper ads. Studios and theaters used them to generate excitement and awareness about new releases.  They were particularly useful before Television began to populate American households in the mid-late 1950s.   Today original movie theater Heralds are Highly desirable to collectors. 

Stagecoach (United Artists, 1939). Herald (6" X 8.75").
John Wayne finally achieved stardom after an almost ten-year struggle in "B" Westerns, when director John Ford cast him as the outlaw Ringo. This landmark Western would remain one of Ford and Wayne's greatest efforts and lead to a lifelong collaboration between them. This Herald folds out to 8.75" X 11.75" and has minor dge wear and a theater stamp on the back. The cover has a duotone scene from the film, and inside are color shots of Wayne, Claire Trevor, Andy Devine, Donald Meek and John Carradine. Excellent + Condition!

Starring Claire Trevor, John Wayne, Andy Devine, John Carradine, Thomas Mitchell, Louise Platt, George Bancroft, Donald Meek, Berton Churchill, Tim Holt, and Tom Tyler. Directed by John Ford. An unrestored herald with bright color and a clean overall appearance. It may have general signs of use, such as slight fold wear.

NOTE:  We also have more Museum-grade vintage Heralds from such iconic classics as "The Wizard of OZ",  "Son of Frankenstein" , "FREAKS" and "Bride of Frankenstein". 

Note: CVtreasures stamp not on original